HL is a professional cosmetics company offering a wide range of treatments for the face and body, while providing solutions for most skin types and conditions. The various product lines include treatment series for use by professionals at cosmetics institutes and treatment series for home use. HL products are marketed and sold by aestheticians, day spas, beauty clinics, spa chains and hotels.

Since its establishment thirty years ago, HL's credo has been to strive for professionalism and constant innovation. The experience and know-how the company has accumulated over the years by developing and manufacturing products, as well as marketing them worldwide, are reflected in the brand’s multitude of products and their effectiveness. Formulas are developed based on scientific research and clinically researched and tested components, with an emphasis on product safety, quality and benefits. The meticulous production processes take place in a state-of-the-art plant, using active ingredients of the highest-quality while maintaining environmental awareness and responsibility.

As a leading brand of professional skincare, the unique HL products have gained preference among professionals as a result of the brand's perception of high quality and effective formulations as well as thanks to the professional training programs, knowledge and practical experience transmitted through HL accredited professionals.

The "Always Active" slogan accompanies our brand logo and is a reflection of our essential approach: products that are based on active ingredients and provide visible results and a constant commitment to the creation of innovative, effective solutions.