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Regular, or "normal", skin is characterized by a healthy appearance, and a soft and smooth texture, which on the one hand doesn't suffer from dryness or, flaky areas, and on the other, doesn't suffer from increased oiliness, shine, enlarged pores, comedones, or acne either.


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Normal skin is the result of balanced levels of fat, normal blood circulation, and good health. As a result, the skin doesn't suffer from dryness, or alternatively, from problems that are associated with an excessive secretion of the sebaceous glands.


The challenge in caring for normal skin is treating it without damaging the equilibrium – not drying the skin in its cleansing process, and on the other hand – not using products that are too rich, which can cause it to become oily. Products that are especially efficient are those which are rich in water, and contain components which encourage the preservation of the skin's moisture, and prevent the evaporation of water from the skin, for example hyaluronic acid – which binds with water and provides the skin with moisture, volume, softness, and elasticity; amino acids, alpha hydroxy acids, urea, and more. In addition, products that contain antioxidants, like vitamin C, will help fight the free radicals which damage the skin, and delay its aging.